Experian Hitwise delivers daily insights from the world’s largest sample of online consumer behavior to help marketers increase the effectiveness of their marketing campaigns.
By combining online insights with unique offline lifestyle and life stage information, Experian Hitwise helps companies build and optimize their online marketing campaigns for improved multichannel success. Clients rely on Experian Hitwise’s insights to improve the effectiveness of search, display, affiliate, email and social marketing campaigns.
- Benchmark your online marketing efforts against key competitors and discover insights to drive revenue.
- Optimize search marketing programs with daily insights into customer search behavior.
Consumer Segments via AudienceView
- Identify, engage and convert your high-value customers with extreme precision through AudienceView.
- Increase website conversion by targeting consumers who are purchasing, not just shopping, on competitive sites.
Media Planning & Ad Effectiveness
- Increase ad sales and strengthen advertising partner relationships through audience profiling and behavioral insights.